Category: How to be a Better Small Business Owner

How to Become a Thought Leader

How Any Company can Become a Thought-Leader in Their Niche

They’re immortal questions. “How do I develop brand recognition?” “What do I have to do to stand out as an authority?” “What steps can I take to help people discover my brand?” Luckily, the answer for all of them is the same: become a thought leader. If you’ve ever wondered how to become a thought…
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July 31, 2017 0
Not working over the holiday weekend.

The Guilt-Free Guide to Not Working Over the Holiday Weekend

The 4th of July is upon us, and small business owners everywhere are glancing at their calendars fearfully, wondering if this long weekend will really be a weekend for them. While being self-employed has dozens of perks, it’s also got some notable drawbacks. One of the most pronounced is that it’s tough to step away from…
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June 30, 2017 0

What are the Best Social Media Tools for Small Businesses?

Today, it’s virtually impossible to run a small business without being on social media. According to Small Business Trends, 44% of local businesses “depend on social media” to drive brand awareness and revenue. Fortunately, that effort pays off. 90% of marketers report social media marketing has increased exposure for their company, and 75% say it’s…
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April 26, 2017 0
how to be a better small business owner

5 Books Every Small Business Owner Should Read

  Gary Paulsen once said, “I owe everything I am and everything I will ever be to books.” Today, people read for different reasons: Reading can be an escape or a form of entertainment. It can also be a powerful platform for education, which it commonly is for small business owners. In addition to helping us…
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April 18, 2017 0