Google Makes it Easier to Manage Your My Business Listings
If you have a Google My Business listing, you know keeping it current is essential. Unfortunately, the fact that the My Business editor is somewhat out-of-the-way can make that tough. Recently, though, Google unleashed a new feature that makes it easier to manage your My Business listing, right from the search results.
How it Works
When you’re logged into your Google account, search your business in the Google search bar. When it pops up, you’ll be able to access a responsive new dashboard. This dashboard allows you to add images, edit your information, share posts directly, check on your page views, and more.
Here’s what the dashboard looks like, courtesy of Search Engine Journal:
This dashboard pops up right above Google’s normal search results, which makes it easy to access.
Why Your My Business Listing Matters
There are dozens of reasons a current My Business listing is important. Not only do the grand majority of consumers (80%) use the web to find businesses, but companies with a complete and updated My Business listing are also much more likely to earn a customer’s trust, attract visits to their brick-and-mortar locations, and drive purchases.